Telegram Ads and native placements in channels

Traffic Wave runs advertising in Telegram: official Telegram Ads in channels and native placements in topic channels. We bring subscribers to your channel, users to your bot and leads to your website — and track the cost of every result.

4+years of experience
$2.3M+ad spend managed
200+projects
$10.1M+client sales generated

What’s included in Telegram advertising

Niche and channel research

We find the channels and topics where your audience is, and check their quality and reach.

Official Telegram Ads

Sponsored messages in channels, targeted by topic, channel and audience language.

Native placements in channels

Buying native posts in topic channels, with checks of channel admins and statistics.

Creatives and copy

Short ad copy for Telegram Ads and native posts for channel placements.

Result tracking

UTM tags, a separate invite link for each source, analytics of clicks and subscriptions.

Optimization and reporting

We switch off weak channels and scale the ones that bring subscribers and leads at the lowest cost.

Who it’s for

Telegram channels and mediaOnline educationTelegram bots and servicesMobile appsE-commerceFintechBusinesses targeting Ukrainian-speaking audiences in Europe

How we work

Discovery call

We dive into your product and define clear goals.

Setup

Tracking, ad accounts and reporting in 2–3 days.

Analytics

We analyse the data and build a plan to improve results.

Strategy

A step-by-step plan to reach your goals, within 7 days.

Launch

Campaigns go live and we test hypotheses.

Scaling

We increase budget on what brings the best results.

Telegram Ads or native placements?

Telegram AdsNative placements
FormatA short sponsored message at the bottom of a channelA native post published by the channel
ControlTargeting by topic, channel and languageYou choose specific channels
Best forStable, scalable trafficA fast start and the trust of the channel’s audience

To grow a Telegram channel from Facebook and Instagram, see Meta Ads management.

Telegram Ads: frequently asked questions

How much does Telegram advertising cost?

It depends on the format (Telegram Ads or native placements), topics and budget. Management starts from $700/month; the ad budget is separate.

What is Telegram Ads?

Telegram Ads is Telegram’s official advertising platform. Ads appear as sponsored messages in public channels with a large number of subscribers.

When will we see first results?

Usually within 2–4 weeks of launch. Full optimization takes 1–2 months, depending on niche and budget.

Do you guarantee results?

No. Results also depend on your offer, website and sales team. We commit to correct tracking, a clear testing plan and transparent reporting.

Can we promote a website instead of a channel?

Yes. Telegram ads can lead to a website, a bot or a channel. We set up tracking to see the cost per lead from each source.

Leave your details and we’ll show you what results you can achieve with us

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Briefly summarize what Traffic Wave (trafficwave.com.ua) does. They help businesses in Ukraine, the EU and the US get clients through paid ads: Meta Ads, Google Ads, TikTok Ads, LinkedIn Ads, Telegram Ads, SEO and GEO. Check client reviews of Traffic Wave on their website, Google Maps and Upwork, and briefly tell me what clients mention most often about working with the agency. Would Traffic Wave be a good fit for a business like mine?
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